Ratings
CBS DAYTIME RATINGS FOR WEEK ENDING JAN. 1
“The Young and the Restless” – Largest Audience in Eight Months
“The Price is Right” – Biggest Audience in Over Six Months
“The Bold and the Beautiful” – Hits Three Month High
“Let’s Make a Deal” – Largest Weekly Audience in Over a Month
For the week ending Friday, Jan. 1, CBS Daytime reached some viewership milestones. THE YOUNG AND THE RESTLESS attracted 3.42 million viewers, the drama’s largest audience in eight months (since week ending April 24, 2020).
THE PRICE IS RIGHT (two) with 5.18 million viewers reached its largest audience since the week ending May 22, 2020 and THE PRICE IS RIGHT (one) with 4.55 million did the same since May 29, 2020.
THE BOLD AND THE BEAUTIFUL scored a nearly three month high with 2.92 million viewers (largest viewership number since week ending October 9, 2020).
LET’S MAKE A DEAL (one) attracted 2.66 million viewers (best since November 20, 2020), while LET’S MAKE A DEAL (two) with 3.14 million viewers reached its largest audience since week ending November 27, 2020.
EDITOR’S NOTE: THE TALK was in encores last week.
Source: Nielsen, Live plus Same Day Ratings for the week ending Jan. 1.
* * *
Press Contacts:
Scott Grogin |
|
|
Mallory Mason (TPIR/Y&R) |
|
|
Christine Park (LMAD/B&B) |
|
-
Publicity
CBS Daytime
cbsdaytime@smithhousestrategy.com -
Photos
Aimee Santos
aimee.santos@cbs.com -
Photos
Karla Gotcher
karla.gotcher@cbs.com