Ratings

“CBS THIS MORNING” IS THE ONLY MORNING NEWS BROADCAST TO POST YEAR-TO-YEAR GAINS AMONG VIEWERS

“CBS This Morning: Saturday” Posts Largest November

Sweep Audience to Date and Best Adults 25-54 Delivery Since 2011

 

  

CBS THIS MORNING

       CBS THIS MORNING was the only network morning news broadcast to post year-to-year gains among viewers (+3%, 3.55m from 3.44m) compared to a year ago, according to Nielsen live plus same day ratings for the week ending Nov. 20.

       CBS THIS MORNING gained +110,000 viewers compared to the same week last year and cut the deficit with ABC by nearly a million viewers (960,000), and closed the viewership gap with NBC by 400,000 viewers.

       Season-to-date, CBS THIS MORNING is up +7% in viewers (3.44m from 3.20m) and even in adults 25-54 (0.8/07) compared to last year.


CBS THIS MORNING: SATURDAY

       CBS THIS MORNING: SATURDAY posted 2.21m viewers and was up +20% in adults 25-54 (0.6/04 from 0.5/03) compared to the same week a year ago, according to Nielsen live plus same day ratings forNov. 21

      In the November 2015 sweep, CBS THIS MORNING: SATURDAY posted 2.31m viewers and 0.6/04 in adults 25-54.  CBS THIS MORNING: SATURDAY posted the largest November sweep audience for the network's Saturday morning news program to date and best November sweep adults 25-54 rating since 2011.  Compared to last November, CBS THIS MORNING: SATURDAY was up +8% in viewers (from 2.13m) and +20% in adults 25-54 (from 0.5/04).

        Season-to-date, CBS THIS MORNING: SATURDAY is up +7% in viewers (2.20m from 2.05m) and even in adults 25-54 (0.5/04) compared to last season.

       Chris Licht is the Vice President of Programming, CBS News, and Executive Producer of CBS THIS MORNING and CBS THIS MORNING: SATURDAY.

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Press Contact: Jackie Berkowitz 202-457-1574berkowitzj@cbsnews.com