“SEC on CBS” Delivered 9.611 Million Viewers; Up +3% from Last Year’s Comparable Game

CBS Sports’ primetime college football game on Saturday, Oct. 17 between #2 Alabama and #3 Georgia scored with an average of 9.611 million viewers, up +3% in viewers from last year’s comparable game (Notre Dame-Georgia on Sept. 21, 2019), making it the most-watched college football game of the season on any network. It was also the most-watched program of the day on any network.

Alabama-Georgia was also the highest-rated non-NFL sporting event since the return to live sports in May, scoring a 5.3/13 HH rating/share.

The game peaked with 12.046 million viewers and a 6.6/15 HH rating/share from 9:45 to 10:00 PM, ET.

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