January 21, 2019
“THE NFL ON CBS” NEW ENGLAND-KANSAS CITY GAME IS HIGHEST-RATED LATE-WINDOW AFC/NFC CHAMPIONSHIP GAME IN SEVEN YEARS
PATRIOTS-CHIEFS EARNS 31.2/48 RATING/SHARE, UP +26% FROM LAST YEAR’S COMPARABLE WINDOW AND IS HIGHEST-RATED PROGRAM ON TELEVISION SINCE SUPER BOWL LII PROGRAMMING
CBS Sports’ coverage of the New England-Kansas City AFC Championship Game on Sunday, Jan. 20 (6:45-10:15 PM, ET) earned a 31.2/48 average overnight household rating/share in the metered markets, the highest-rated late-window Conference Championship Game in seven years (1/22/12; 33.4/48 HH rating/share; New York Giants-San Francisco).
The Patriots-Chiefs game saw ratings up +26% from last year’s comparable Championship Game window (24.7/38 for Minnesota-Philadelphia in last year’s late-game).
This year’s AFC Championship Game also is the highest-rated program on television since Super Bowl LII programming last year (2/4/18; Philadelphia-New England).
This year’s AFC Championship Game rating peaked with a 36.1/54 from 10:00-10:15 PM, ET.
Top 5 Markets:
Kansas City 60.1/83
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