Week 1 Average Viewership of 17.1 Million, Up +29% from Last Year
CBS Sports’ Week 1 viewership for THE NFL ON CBS on Sunday, Sept. 9 is CBS’ most-watched opening NFL singleheader in 20 years (1998).
THE NFL ON CBS’ Week 1 singleheader window is up +29% with an average of 17.1 million viewers according to Nielsen’s Live + Same Day fast national ratings compared to 13.3 million last year.
The day featured regional singleheader games (Houston-New England, Buffalo-Baltimore, Pittsburgh-Cleveland, Cincinnati-Indianapolis and Kansas City-L.A. Chargers).
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