Masters Final-Round Live Coverage Is Highest-Rated Morning Golf Broadcast in
34 Years with a 7.7/21 Rating/Share
Combined Masters Final-Round Live Coverage and Encore Presentation Earns 11.1/29 Gross Household Rating/Share
CBS Sports’ final-round coverage of the 2019 Masters, which aired live Sunday morning due to the weather adjusted tee times (9:00 AM-3:00 PM, ET) and its encore presentation of the final-round (3:00-7:00 PM, ET), dominated the day’s sports landscape scoring the top two rated sports broadcasts of the day.
Live coverage of the Masters final round delivered a 7.7/21 average household rating/share in the metered markets, the highest-rated morning golf broadcast in 34 years.* Yesterday’s final round also is the highest-rated golf broadcast on any network since last year’s Masters final round.
The final-round peaked with a 12.1/28 rating/share from 2:15-2:30 PM, ET.
Yesterday’s final-round live coverage and encore presentation earned a combined gross household rating/share of 11.1/29 in the metered markets.
The encore presentation of the final round earned a 3.4/8 rating/share, the third-highest rated golf broadcast-to-date on any network this year behind only the live third-round and final-round of the Masters in the metered markets.
* CBS metered market ratings data goes back to 1986
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