Lori Openden is Executive Vice President, Talent and Casting, The CW, overseeing the casting of series regulars, recurring roles and guest stars on all CW programming, as well as talent development for the network. Reporting to Mark Pedowitz, President of The CW, Openden joined the network in 2006 as Senior Vice President, Talent and Casting.
Prior to The CW, Openden had served as Senior Vice President, Talent and Casting, UPN, since August 2005, working on such shows as "Veronica Mars," "Everybody Hates Chris" and "Kevin Hill." She initially began working for UPN as a consultant and casting executive in July 2003.
From 1985 to 1999, Openden had been in the casting department of NBC, rising to the post of Senior Vice President, Talent and Casting. During her tenure, she supervised the casting of hundreds of pilots and series, including "ER," "Friends," "Seinfeld," "Frasier," "Law & Order," "Will & Grace," "Homicide: Life on the Street" and "The West Wing." She was also directly involved with over 500 long-form projects at NBC.
In addition, she has done extensive work as an independent casting director on series and pilots such as "Hill Street Blues," "Cheers" and "8 Simple Rules" as well as several made-for-television films for both broadcast and cable networks.